You don't need to bring a ticket, get your hand stamped or flash a driver's license for admission to one tourist destination in China
Baidu, a Chinese tech company, began testing facial recognition technology last week in Wuzhen, a historic town with classic canals and architecture. The area receives millions of visitors each year.
The technology has shortened wait times and added convenience for guests. So far feedback has been positive, according to Baidu (BIDU, Tech30) and the Wuzhen Tourism Co.
When a visitor arrives, their photo is taken and uploaded to a database. When he or she attempts to access certain parts of the town, a tablet attached to the entry gates records video. It then send a few frames to the cloud, where artificial intelligence identifies if the pers
on seeking access is authorized. This all happens in 0.6 of a second, according to Baidu. The technology is accurate 99.77% of the time. When you buy a ticket to an event, organizers could require an image of your face and then verify it when you attempt to enter the venue.
Another way Baidu is using the tech: to help Chinese partners grant loans to customers via smartphones. The company uses facial recognition technology to confirm who is using the phone, rather relying on a password.
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